30 September, 2022
Choosing The Right Mugs For Your Restaurant
One of the most important aspects of running a restaurant is the atmosphere, which includes the visual aspects like table settings and de´cor, as well as sounds and smells that are conducive to relaxation and good conversation. Even though you don’t want your guests to spend too much time thinking about the physical environment you’ve created for them, choosing high-quality restaurant dishes will help make the experience enjoyable from start to finish.
Mugs are an inexpensive way to add some personality to your dishware collection, but how do you choose them? Here are essential tips for selecting suitable mugs for branding in your restaurant.
Material
If you’re serving coffee or tea, you’ll need a mug with a nice handle. In fact, it should feel comfortable in your hand so that your customers feel good about holding it and are happy when sipping their drink. When choosing mugs for your restaurant, choose wisely based on size and material; different materials (ceramic, glass and plastic) can help keep your drinks at an ideal temperature while they’re being served. You don’t want to leave a wrong impression by serving cold beverages.
Size
One of your options will be selecting between smaller and larger mugs. You might think that a larger mug can help you up-sell more drinks, but studies show that customers who get free refills choose a cup that is about 12 ounces in size. Thus, it’s better to use slightly smaller mugs than extra-large ones. Why? Customers know their limits, and if they see a huge cup on your menu board, they might just say no when you offer them a refill — no matter how great of a deal they are getting.
Colour
There are a few things to consider when picking out your restaurant’s mugs. First and foremost, think about colour. Colour is one of those aspects that’s often overlooked when choosing restaurant supplies, but it can significantly impact your bottom line.
If you’re looking for ways to save on inventory costs (and boost business), paying attention to what you serve is crucial. Make sure you choose contrasting colours for both hot and cold beverages.
Dishwasher Safe
It is always annoying when a dishwasher breaks. At least with a washing machine or dryer, it’s easy to identify something wrong (the clothes aren’t getting clean or clothes aren’t drying). With a dishwasher, it can be difficult to figure out what exactly went wrong, and sometimes repairers end up charging for parts that have nothing to do with my problem.
Therefore, it pays to buy the quality equipment from reputable manufacturers. Many small business owners have shared that their cheap mugs didn't stand up well in their dishwashers.
Conclusion
We hope you found these tips helpful. If you need help purchasing branded mugs, please contact us anytime. Branding is our passion, and we’re always happy to talk. Good luck with your new purchases.
The Mugs Only Team